Showing posts with label trade secret. Show all posts
Showing posts with label trade secret. Show all posts

Wednesday, July 24, 2013

Smartphone: MediaTek Overtaking Qulacomm

The increasing importance of emerging markets to the smartphone market is helping MediaTek to gain on Qualcomm in term of shipment volume as is discussed in the article below.

More on MediaTek growth (from January 2013) with the help of "Coolpad, Huawei, Lenovo, Samsung and ZTE surged ahead of Apple.."




Ron
Insightful, timely, and accurate semiconductor consulting.
Semiconductor information and news at - http://www.maltiel-consulting.com/
 
 

 

Commentary: Qualcomm likely to be dethroned by MediaTek as the largest handset solution vendor

Cage Chao, Taipei; Steve Shen,  [Wednesday 24 July 2013]
 
With the planned release of LTE-enabled and 8-core SoCs in the fourth quarter of 2013, MediaTek will advance one-step further to beat venerable rival Qualcomm to become the world's largest supplier of smartphone solutions in terms of shipment volume.
 
Already taking up an over 50% of the solution market for the entry-level to mid-range smartphones in China and other emerging markets, the launch of LTE and 8-core CPUs will help ramp up MediaTek's share in the high-end smartphone solution market.
 
Additionally, the developments of application CPUs by Apple and Samsung Electronics, in-house for their high-end smartphones have worked to limit Qualcomm's growth potential in the high-end smartphone solution market as Apple and Samsung were previously the two major high-end smartphone solution clients for Qualcomm.
 
The outstanding performance-price ratio of MediaTeks' smartphone solutions combined with market proven records of China-based branded and white-box smartphone vendors to launch differentiated models by optimizing MediaTek solutions have enabled the Taiwan-based fabless IC house to push sales of its smartphone solutions to Sony Mobile Communications, LG Electronics and Motorola Mobility, and therefore further expanding its share in the global handset solution market.

Monday, April 29, 2013

1st Time Smartphones Outsold Feature Phones


The article below documents the fast pace of smartphones' growth and shows that for the first quarter of 2013, the sales of smartphones surpassed feature phones. Smartphone growth is driven by access to fingertip computing anywhere, anytime (see 2010 article Four Billion Cell Users : Computing Power Anytime, Anyplace).
Computing at fingertips
between the five top vendors, Apple loss market share and had the smallest increase of growth between 2012 and 2013. This is due to the growth in emerging countries where the iPhone is too expensive relative to other smartphones. It is not likely that Apple will introduce an inexpensive iPhone in China considering the tough price competition it would face from the much cheaper Android phones. People in emerging countries are more price conscious. Apple will want to maintain its high quality brand and its higher pricing and is likely to repeat its Mac vs PC history see the 2008 story -Are iPhone and Android Smart Phones Repeating the History of Mac vs. PC in the 80s
The fast growth of smartphones in 2012 and 2013 by Huawei, ZTE, CoolPad, and other companies in emerging countries was made possible by the chips manufactured by MediaTek (see January story about MediaTek Apples' Cook in China (MediaTek Impact)).
Ron
Insightful, timely, and accurate semiconductor consulting.Semiconductor information and news at - www.maltiel-consulting.com

 

Smartphones outpace feature phones for first time ever

http://news.cnet.com/8301-1035_3-57581566-94/smartphones-outpace-feature-phones-for-first-time-ever/
by Jonathan Skillings , April 26, 2013 5:29 AM PDT
 

In the first quarter of 2013, smartphones accounted for more than half of phone makers' shipments worldwide. Samsung remained the top dog, but LG, Huawei, and ZTE all saw big gains.
LG returned to IDC's smartphone Top 5 in the first quarter of 2013 with record-high shipments, riding a strong interest in its LTE-enabled devices, including the Optimus G.
(Credit: Josh Miller/CNET)
It seemed inevitable, and now it has happened: for the first time ever, feature phones have taken a backseat to smartphones in terms of quantities shipped.
In the first quarter of 2013, device makers shipped 216.2 million smartphones worldwide, a volume that accounted for 51.6 percent of total global shipments and that marked the first time smartphones have claimed more than half of all quarterly shipments, according to market researcher IDC.
The smartphone market grew 41.6 percent compared with the first quarter of 2012, but declined 5.1 percent from the shipment tally for the fourth quarter of 2012. The first quarter of the year typically sees a slowdown, especially in comparison with the holiday-shopping-filled fourth quarter.
The first quarter saw a total of 418.6 million mobile phones -- both smartphones and the less-powerful feature phones -- shipped worldwide, IDC said Thursday.
"Phone users want computers in their pockets," IDC analyst Kevin Restivo said in a statement. "The days where phones are used primarily to make phone calls and send text messages are quickly fading away."
IDC smartphone top 5 Q1 2013(Credit: IDC/Screenshot by CNET)

See more additional table and statistic about the whole mobile vendors

Wednesday, January 9, 2013

Apples' Cook in China (MediaTek Impact)

Apple is having hard time competing in emerging market due to MediaTek.


The New York Times article below expands about MediaTek rise.

"Despite having reported record sales of the iPhone 5, the U.S. technology giant’s presence on the mainland flagged in 2012; it was pushed out of the top five smartphone makers in that market during the third quarter, with just 8 percent of the market, according to the research firm Canalys.

As Coolpad, Huawei, Lenovo, Samsung and ZTE surged ahead of Apple, a major force behind their success was MediaTek, a Taiwanese chip maker...entered the smartphone business late, introducing its first chipset in 2011 inside a Lenovo phone. But within a year and a half, analysts say, MediaTek has taken 50 percent of China’s market for smartphone chips.

That success has come with the adoption of what MediaTek calls a “turnkey solution.” Rather than simply provide a chip, the company also offers instructions on how to build a phone, the software architecture to run it and dedicated consultants to advise phone makers through the production process"

Ron
Insightful, timely, and accurate semiconductor consulting.
Semiconductor information and news at - http://www.maltiel-consulting.com/




By LIN YANG, January 6, 2013

TAIPEI — In the China smartphone market, Apple has seen better days.

Despite having reported record sales of the iPhone 5, the U.S. technology giant’s presence on the mainland flagged in 2012; it was pushed out of the top five smartphone makers in that market during the third quarter, with just 8 percent of the market, according to the research firm Canalys.

As Coolpad, Huawei, Lenovo, Samsung and ZTE surged ahead of Apple, a major force behind their success was MediaTek, a Taiwanese chip maker whose products have drastically reduced the cost for manufacturers of getting new phones to market.

The company entered the smartphone business late, introducing its first chipset in 2011 inside a Lenovo phone. But within a year and a half, analysts say, MediaTek has taken 50 percent of China’s market for smartphone chips.

That success has come with the adoption of what MediaTek calls a “turnkey solution.” Rather than simply provide a chip, the company also offers instructions on how to build a phone, the software architecture to run it and dedicated consultants to advise phone makers through the production process. MediaTek’s chief financial officer, David Ku, describes this as a franchise model in which all the clients have to do is “turn on the burner.”

Peter Liao, an analyst at Nomura Securities who covers the industry, said MediaTek saved phone makers the often prohibitive cost of research and development.

“It typically takes a lot of money and time to develop a new handset model, but MediaTek comes in and provides a total solution,” Mr. Liao said.

The company has proved wildly popular among Chinese phone makers. Besides supplying Huawei, Lenovo and ZTE, MediaTek also supports lesser-known manufacturers, including those that make so-called bandit phones that imitate premium models from Apple, Samsung and HTC.

TCL Communication Technology Holdings, a Chinese phone maker that sells phones primarily in Europe and Latin America, uses MediaTek’s chips. Its chief operating officer, Wang Jiyang, said that when his company works with MediaTek, its only major design tasks are to make the software more user-friendly and to tailor the look and feel of the phone.
“In general, with MediaTek’s help, we’re able to achieve almost twice as fast time to market, compared to other solutions,” Mr. Wang said.

MediaTek was founded in 1997. It started out making chips for home entertainment electronics like DVD players and televisions before moving into components for CD and DVD-ROM devices. In 2004, it began making chips for small mobile phones.
MediaTek estimates that it will lead the Chinese market by selling 110 million smartphone chips in 2012, up from 10 million chips a year ago.
By comparison, Qualcomm, the global leader in smartphone chips, is expected to finish 2012 in second place in China with 82 million chips shipped, according to the research firm DigiTimes.
MediaTek has been powered by consumers like Zhang Ying, 31, who want to try the latest technology but not pay a premium for it. Mr. Zhang, a Shanghai resident, bought a knockoff HTC phone last year. “Every person has a price point,” he said. “At a time when some of my friends were buying Samsung or iPhone, I wanted to show that I can keep up with them. A lot of domestic phones are cheap and of fairly good quality.”
People who think like Mr. Zhang are dominating sales, especially among first-time smartphone buyers. In a September report, McKinsey, the global consulting firm, estimated that 69 percent of all smartphones sold in China would cost less than 1,500 renminbi, or about $240, by the second half of 2013.
And MediaTek is taking its business model to other emerging markets. The company’s products support features that are popular in developing countries, like noise-reducing speakers and slots for two SIM cards.
In India, local brands like Spice and Micromax are rolling out lower-priced smartphone models using MediaTek parts. In Brazil, phones by Motorola Mobility, as well as local brands like Gradiente and Multilaser, will also have MediaTek chips.
“The markets we target have 5.8 billion people, whereas the U.S. and Europe have less than one billion,” said Mr. Ku of MediaTek. “I need to aim at a global market, not just developed countries.”
MediaTek also released a chip last year for building basic smartphones that work in regions without mobile data networks. Users of these phones rely on Wi-Fi connections to download multimedia. These phones can cost as little as $50, or 312 renminbi.
Those chips now account for 40 percent of MediaTek’s smartphone chip sales, according to the company.
Mark Hung, an analyst at the research firm Gartner, calls the network-less chip one of the “fastest-growing smartphone segments,” as many consumers are looking to switch from their simple mobile phones to basic, low-cost smartphones.
“This is a fairly new phenomenon, and as you can expect, mostly in emerging markets, including China,” Mr. Hung said.
For now, Apple has signaled that it has no intention of competing on price. The iPhone 5, released in China on Dec. 14, cost 300 renminbi more than the two previous models, the iPhone 4S and 4, on their release days. More than two million units of the iPhone 5 were sold during its first weekend.
By contrast, Coolpad, Huawei, Lenovo, Samsung and ZTE have rolled out new phones with similar performance at a third of the iPhone 5’s price of 5,288 renminbi, and sometimes less.
“We believe that emerging countries should also be able to enjoy the use of information technology with the same computing power,” said Tsai Ming-kai, chief executive of MediaTek.
As the world’s largest market for smartphones, China is quickly becoming a bellwether for the progress of sales wars globally. The Chinese experience may show that any leading market position can be fickle, and new brands can appear seemingly out of nowhere to capture significant market shares.
Apple remains No. 2 in smartphone shipments worldwide after Samsung, but its position could be threatened as the competition expands to more consumers and more price points.
“Emerging economies are getting stronger,” Mr. Tsai said. “The industry dynamic is always evolving. Anything can happen.”

Thursday, October 25, 2012

DOJ investigating Samsung's patent licensing strategies

Wilmer Exposes DOJ Probe Into Samsung Patent Licensing

The Litigation Daily
Jan Wolfe 10-25-2012

The epic patent fight between Apple Inc. and Samsung Electronics Co. Ltd. took another unusual turn on Tuesday, when Apple's lawyers at Wilmer Cutler Pickering Hale and Dorr broke the apparent news that the U.S. Department of Justice is investigating Samsung's patent licensing strategies.

Apple wrote in a motion filed at the U.S. International Trade Commission that the DOJ is investigating whether Samsung is using "standards-essential" patents anticompetitively. (The probe hasn't been verified, but Apple is unlikely to be making it up.) The motion concerns whether an import ban on certain Apple devices, including the iPhone and iPad, would be in the public interest. Apple's lawyers at Wilmer argue that Samsung can't ask for an import ban because it broke a promise to license patents on fair, reasonable, and nondiscriminatory (FRAND) terms. [Hat tip: FOSS Patents blogger Florian Muller.]

Samsung sued Apple at the ITC in June 2011, alleging infringement of five FRAND patents. Before filing suit, Samsung had offered to license some of the FRAND patents to Apple in exchange for 2.4 percent of Apple's sales--a steep royalty. Apple argued in its defense that the patents are unenforceable because Samsung's licensing demands were abusive and anticompetitive.

Samsung voluntarily dropped its claims over one of the patents, and then on Sept. 14 an ITC administrative law judge ruled that Apple didn't infringe the four that remained. The ruling was somewhat of a blow to Apple, however, in that the ALJ declined to find that the patents were unenforceable due to FRAND violations. "The evidence does not support Apple's allegation that Samsung failed to offer Apple licenses to Samsung's declared-essential patents on FRAND terms," the judge wrote. "Negotiations often involve a process of offer and counteroffer before the parties arrive at an agreed price, but Apple's evidence does not demonstrate that Apple put forth a sincere, bona fide effort to bargain with Samsung."

Under ITC rules, that initial determination has been automatically appealed to larger panel of ITC judges, who are expected to rule in the next four months. Apple and Samsung were both asked to advise the ITC on whether an import ban against Apple would be in the public interest.

In Apple's brief, Wilmer reiterates its earlier arguments, writing that "allowing Samsung to renege on its FRAND commitments through the issuance of an exclusion order would have consequences extending beyond this case, and the harm to be the public interest would be severe." To bolster that claim, Apple states quite matter-of-factly that Samsung's FRAND activities are being investigated by the DOJ and by European regulators.

We knew about the European investigation months ago, but the DOJ investigation is news. The DOJ had never announced an antitrust investigation against Samsung, although an anonymous source tipped Bloomberg in June that "the Justice Department will scrutinize Samsung Electronics Co.'s handling of industry-standard patent claims."

Samsung isn't the only smartphone-maker to come under scrutiny for alleged abuse of standards-essential patents. Google Inc.'s Motorola Mobility unit is facing an Federal Trade Commission investigation. And in June, influential Seventh Circuit judge Richard Posner, sitting by designation in U.S. district court in Chicago, dismissed patent claims Motorola brought an against Apple, ruling that Motorola is "going for broke" by demanding a 2.25 percent royalty on FRAND patents.

Apple is represented by a Wilmer team including William Lee. Samsung is represented by lawyers at Quinn Emanuel Urquhart & Sullivan led by Charles Verhoeven.

Wednesday, May 30, 2012

Hiding Patents From Spies Cost Inventors’ Right

Congress is asking whether sensitive patent applications should be kept under wraps to protect them from economic espionage, a question that implies curbing the ability of inventors to promote their ideas globally.

Secrecy provisions have for decades been reserved for innovations with national security importance. Congress ordered the U.S. Patent and Trademark Office to consider whether similar restrictions should apply to inventions with implications for “economic security.”


Widening Secret Patents Seen as Costing Inventors’ Rights
By Susan Decker and Eric Engleman - May 29, 2012 9:00 PM PT .

http://www.bloomberg.com/news/2012-05-30/widening-secret-patents-seen-as-costing-inventors-rights.html

The U.S. Patent and Trademark Office, at the direction of a House Appropriations subcommittee, is gathering information on whether certain patent applications should be kept secret.
The U.S. Patent and Trademark Office, at the direction of a House Appropriations subcommittee, is gathering information on whether certain patent applications should be kept secret. Photo: Christopher Powers/Bloomberg

Chart: Number of Secret Patents Imposed by U.S. Military .When inventors’ U.S. applications are secret, they are unable to patent their ideas in other countries. That alters a bargain, established in the U.S. Constitution, giving inventors a limited monopoly on their ideas in exchange for exposing knowledge to the world and allowing others to build on it.

“It’s ridiculous, absurd,” Bob Stoll, who ran the agency’s patent operations from late 2009 until Dec. 31, said in an interview. “We have an economically valuable patent we don’t want our companies to secure in China, in Europe, in Australia or anywhere else in the world? It flies in the face of what our country should be trying to do.”
The directive to the patent office was part of a spending bill enacted in November. The provision, added by the House Appropriations subcommittee led by Virginia Republican Frank Wolf, called for a review of whether patent secrecy should be extended to cover inventions “that could potentially impact economic security,” according to a Federal Register notice.
The patent office, which hasn’t taken a position, is collecting comments through June 19.

$398 Billion

“While PTO has a fairly defined procedure for dealing with national security patents, they haven’t strategically rethought what is sensitive patent data in the 21st century,” said Thomas Culligan, Wolf’s legislative director.

Hackers and illicit programmers in China and Russia are pursuing American technology and industrial secrets, jeopardizing an estimated $398 billion in U.S. research spending, according to a November report from the U.S. National Counterintelligence Executive.

The report called China the world’s biggest perpetrator of economic espionage and said the theft of sensitive data in cyberspace is accelerating. Areas cited as most targeted include pharmaceuticals, information technology, military equipment and advanced materials and manufacturing processes.

Forfeited Rights

Along with examining whether expanded patent secrecy is a good idea, the patent office is also asking who would be responsible for identifying applications to be kept under wraps, what criteria would be used, and what types of inventions would qualify. It also has to look at how it would affect inventors’ ability to obtain patents outside the U.S.

Applications usually are made public after 18 months, a standard followed in most developed nations. If applications are kept secret, at the inventor’s request or by U.S. determination, the owners can’t seek patents in other countries.


“There would be challenges relative to treaty obligations that we have, and those would have to be worked out,” David Kappos, director of the patent office, told a House Judiciary subcommittee on May 21.


There were 5,241 secrecy orders in effect in fiscal 2011, most established by the Defense Department, according to a patent office report given to the Federation of American Scientists, a non-partisan agency founded by the developers of the Manhattan Project to research issues that include reducing threats from nuclear, biological and chemical weapons.
Some inventions can remain secret for decades. One application for a radar system developed by the Navy in 1948 didn’t become a patent for 45 years.

Patent Vault

The patent office looks for key words in applications to determine if something might be of interest, and passes those applications to the Army, Air Force, Navy and other defense agencies. If flagged, the applications are reviewed by examiners with security clearances and placed in a vault, with an annual review by the defense agencies to see if the secrecy order can be lifted and a patent issued.

There’s no appeal if an application is declared a secret, although some owners can get compensation if they can prove the invention has market value. Some applications are so sensitive that they’re sealed with access only to defense agencies, said Paul Fucito, a patent office spokesman.



‘You’re Stuck’

“No applicant is very happy about having their application placed under a secrecy order,” said Don Pelto, a patent lawyer with Sheppard Mullin in Washington, whose firm represents defense companies. “There’s no way for the applicant to have that secrecy order lifted. You’re stuck. If the same stuck-ness applies to this potential new rule, applicants are in a heap of trouble.”

Manufacturers aren’t willing to give up foreign patents even if they are tipping off rivals or counterfeiters, said Stoll, now a lawyer at Drinker Biddle & Reath LLP in Washington.

“Commercial espionage is rampant and everyone’s trying to get a leg up on the leaders in the market,” he said. “But secret patent applications are fraught with peril and would harm the United States in the long run.”

It takes, on average, 34 months to complete an application, or 16 months after it’s made public, and even longer in semiconductors or electronics. Wolf is concerned that foreign entities could use that gap to get information that would put the U.S. at an economic disadvantage, Culligan said in an interview.

“It may be some cutting-edge technology, game-changing technology, and we’re exposing it at 18 months with no protections,” Culligan said.

Published Applications

Websites are dedicated to gleaning the next Apple Inc. (AAPL) or Google Inc. (GOOG) product based on their published applications, and rival companies routinely check patents to see what the competition is up to.

“No one knows if what’s in a published patent application is going to be a blockbuster -- it takes marketing and skill,” Pelto said. “Nearly every patent applicant is hoping their invention becomes economically significant. That’s part and parcel of the patent procedure in the U.S.”

Economic espionage is mostly aimed at technology and business strategy earlier than the patent stage, Willy Shih, a professor of management practice at Harvard Business School who studies industrial competitiveness, said in an interview.

“The much more interesting stuff, the really good stuff, is probably not patented yet,” Shih said, calling patents a trailing indicator of economically valuable data.

Trade Secrets

Relying on legal protections for trade secrets, in which inventions aren’t patented, is one route for companies that don’t want to expose their inventions to rivals.

DuPont Co., which kept trade secrets related to the manufacture of Kevlar, an anti-ballistic fiber used in police and military gear, accused Korea’s Kolon Industries Inc. of stealing that information, winning a $919.9 million jury verdict last year against the company.

Expanded patent secrecy won’t stop economic espionage because foreign hackers are penetrating corporate computer networks to steal information, Rick Holland, a Dallas-based information-security and risk analyst with Forrester Research Inc., said in an interview.
“It’s a lose-lose,” Holland said. “It’s not effective and is putting organizations in a bad spot.”